A SLIDE IS NOT A SCRIPT

Picture the scene: a presenter standing in front of their audience, reading from a list of bullets on the screen. Even if the audience was interested initially, they’re tuning the presenter out before long. The most frequent critique of this approach to presenting is to point out that
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PRESENTATION TYPES – A GENERAL GUIDE

I have heard lots of theories about how many words (ideally) should be on a slide. It seems to me that the question isn’t entirely the point. There are different types of slide presentations, and different “rules” for each. Beyond that, the expectations of the audience and the n
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CASE STUDY: FIXING A “WHY US?” SLIDE

Here’s an equation I spout all the time: A complicated idea + Design = A better looking complicated idea. The key to better slides is to look first at the story. Once the story works, the slides design themselves. Here’s a quick case study with lots of screen grabs. First
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WHY HAVE A TITLE BAR?

Designing a presentation in PowerPoint or Keynote is an exercise in swimming upstream. The first thing the program gives you is a title and a page of bullets. Bullets are often the wrong tool for the job, and if your content is well thought out, do you even need a title? I was having
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HOW TO GET THE INSIDE TRACK WHEN YOU PITCH

We’ve all been on one side or the other. If you’re in the audience, you’re trying not to yawn – and trying not to make it look like you’re trying not to yawn. If you’re presenting, it’s clear they are not engaged. You’ve created a beautiful presentation, and want them to know why your
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